How To Create A Business Facebook Page With Personal Account – At the end of 2019, there were 60 million Facebook business pages. Hence, there is a lot of competition and plenty of opportunities for beginners to try their luck in this space.
If you’re planning to use Facebook’s key business features, our comprehensive, step-by-step guide will guide you in 8 easy steps. But we will not exclude information. We’ll go over the basics to ensure your business debut on the world’s largest social network is a big hit.
How To Create A Business Facebook Page With Personal Account
Facebook asks you to choose whether you want a business page for a “business or brand” or a “public or public figure.”
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Your choice depends on what you do, but most businesses fit into the “business or brand” category. Choose the option that best describes you and click “Start”.
While entering your business address, you can hide the address and show only the relevant city/town.
Of course, this is not a good option for a local business that relies on foot traffic. But if you run a cottage industry or work from home, you may want to choose this option to keep your home address private.
Facebook will then ask you to add a profile picture similar to your personal profile. So choose something round or small with no important information in the corner.
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Then upload the cover photo. When choosing a cover photo, keep the screen size in mind: 820 pixels wide by 312 pixels on desktop devices, 640 pixels wide by 360 pixels high on mobile devices.
This can be a picture of your business premises or a promotional picture with information about a special offer.
But skip this step for now – there’s not enough information to attract people to your page.
After turning off invitation notifications, you’ll notice another prompt asking if you want to automatically reply to new messages.
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You can turn off quick answers or similar messages that provide your customers with phone numbers, customer service hours, or links to FAQs.
The basic information you enter during setup may not be enough to describe your business in detail. So, here are some other important things to consider.
A closing post is at the top of your page and is usually reserved for the most important information you want to convey to your audience.
Find and tap “Create Post” in your feed to start creating tagged posts, uploading media, adding links, etc. If you click on the three dots in the upper right corner of the article, a menu will appear with the option ” Pin article to top of page’.
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Clicking this will take you to the News Feed, which will appear with a blue pin in the top right corner of your post.
A well-designed About section can make or break your Facebook Business Page. To find out why, click About on the left sidebar.
First, you’ll notice that we’ve included the basic information we added when we created the page and your business address (if you chose to display it) on the map.
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After adding important text information, proceed to add other media. If your business is local and relies on foot traffic, photos are especially important. People use Facebook business page photos of local businesses to decide whether or not to travel to your location.
, we went to volunteer photos of our employees, memories that surprised us, and information about our products.
To really make your business page stand out, you should add content to the other categories on the left sidebar.
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In this section you can present the various services you offer. Click on “Service” then click on “Add Service” and fill the details.
You can’t add reviews from other channels to your Facebook Business Page, so you’ll have to find them the old-fashioned way. After some time it will look like this…
If you run an e-commerce or other type of business and want to use social media to increase your sales, you can add a shop feature to your Facebook business page (more on that here).
Enter details on the left and preview how the post will look on the right. Creating a poll is a great way to encourage people to like your page the first time they open it.
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People like videos more than pictures. So upload your business profile, product introduction, behind-the-scenes insights into your business and more.
You can use Events to plan and promote in-person and online events (webinars, scheduled online courses, etc.).
Click on “Events”, “Create Event” and enter your usual information. You can add ticket information, link to a landing page, and assign event co-hosts.
You can create Facebook groups to build a community around your business page. Here’s a guide to starting one and optimizing the other for success.
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The above functions appear on your page in a predefined order. But since you’re selling physical goods, you won’t have a “service” to promote. Or maybe you don’t have any reviews because your page is new. So, do you want these links to appear higher in the list? probably not.
Here you can choose the type of template that comes with your default call button and side tab. Choose from services, shops, accommodation, non-profits, restaurants, cafes and more. Or you can change everything by dragging and dropping from the list below.
Many business sites are magnets for spam. Therefore, it is recommended to change the guest post settings from scratch.
Click on “Guest Posts” from the main settings menu. I suggest you select either “Rate other people’s posts before posting them on the page” or “Disable other people’s posts on the page”.
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There are many options for these settings, so take a look and consider which option is best for your business.
If you’re lucky enough to have a team of people managing your posts, managing your pages, or working on social media, you should assign them with page roles.
Never open a business page without content! I really can’t stress this enough. People need a reason to love.
Upload a photo or video, write a “Welcome” status, create an event and show some offers. Don’t feel like you have to write a masterpiece to get started because there are so many possibilities.
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Find businesses that offer relevant services or have locations in your area and share their content.
Now you want to get first page likes. There are many ways to do this. Here are the best ways to get started:
You can change your username once you get at least 25 page likes. This increases the SEO value of your page by making it easier to find through Facebook and traditional search engine searches.
Go to your Facebook Business Page homepage and find the Create Page @ Username button below the logo.
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Now you have a Facebook business page ready to go wild. If you follow these instructions, you will have no problem getting the first 100 page likes.
Creating a Facebook page is a necessary and important step for any brand to start social media marketing. For more advanced Facebook marketing tips, check out these articles:
Professional B2B SaaS and digital marketing industry copywriter, sales expert, authoritative voice on SEO, data savvy, bold, creative and unconventional brands. He sold his worst value for a decade, raising £2m for charity before his 25th birthday. And when he wasn’t convincing people to embrace his inner philanthropy, he was strategizing, campaigning, and getting into the world’s top universities.
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How To Create A Business Facebook Page Without A Personal Account?
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