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Designing a good example of a YouTube banner is akin to pushing a heavy rock up a hill. The average time individuals spend on video streaming apps has increased by 140%. Adding the right banners can help you retain all of these audiences in the long run.
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In this blog, we detail 7 famous YouTube banner examples to help you create the perfect YouTube banner.
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I’ve also written a step-by-step method to help you create your own 2048 x 1152 YouTube banner from scratch.
But we want to do this with the guy who killed him in YouTube digital marketing. In addition to that, it has a great example of a Youtube banner to display in this blog post.
Neil Patel is an all-knowing guru in digital marketing. For the past 2 years, he has been continuously posting fresh content on his Youtube channel. Most of her videos have over 200,000 views and you can tell she is a very successful channel.
With this history lesson in mind, let’s take a look at what makes Neil’s YouTube banner special.
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Over the years, Neil Patel has focused on enhancing his personal brand. His business is based on his personal brand “Neil Patel”. So it makes sense that he would add his face to his marketing materials.
On the banner, he placed his face and name perfectly. This way every visitor will remember Neil Patel’s identity.
. “So don’t beat yourself up if you can’t forget that face you saw in the video a few months ago.
Neil Patel has a standard orange and white theme on his youtube channel. This color theme is consistent across its website and all marketing materials. Numerous studies have been conducted to demonstrate the importance of consistent color in marketing.
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This guide explains how different colors can affect your audience differently, which will help you understand the importance of color in your marketing.
In this case, Neil Patel fully embodies the color in his flag. This is one of the main reasons we included it in this list of YouTube banner examples.
If you want to learn more about color psychology in marketing, here is the most comprehensive guide I’ve come across.
If you’ve just watched Neil Patel’s channel and just glanced at the cover of his YouTube channel, you need to know everything about him. He explained that this channel is “the #1 source of marketing for everything.”
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He is correct in this fact and provides content that is solely focused on marketing. This is the big takeaway from all the YouTube channel cover examples we’ll be mentioning in this list.
Be sure to include a small explanatory sentence like this one in your resume. The last thing you want to do is confuse your audience about what you’re talking about.
Neil Patel also included the day he will be releasing a new video on his channel.
After scrolling down and taking a closer look at his videos, you’ll find that he posted three new videos in a week. It’s amazing to know that she posts three videos a week. It’s amazing to know he’s been maintaining this schedule for months.
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Finally, Neil Patel added four outbound links to his banner. Of the four links, three point to his social media channels (Facebook, Instagram and Twitter) and one points to his website.
Neil is a savvy marketer and he links to his website as his primary link. This way, it will take up more space and get more clicks.
Next, we asked Justin Brown to teach us how to create a YouTube banner. Justin Brown has a very detailed example of YouTube channel art. He and his brother Mike are top video marketing experts.
From Banner to about, you know that this channel wasn’t just created by Justin Brown. The main video consists of two people, Justin and his brother Mike. They did their best to explain this in detail.
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The brothers even have an explanatory video showing their journey and how the original video came about.
So if your YouTube channel involves a lot of people, go ahead and explain. Small bullets like these humanize your channel and allow viewers to connect with you.
In our previous example, we looked at Neil Patel’s channel with an orange and white theme. The folks at Primal Video created this blue, black and white theme for their banner.
It is also consistent throughout the website and logo. This shows that they maintain a consistent color theme across all their marketing materials.
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Consistency is an important factor in building a brand. That’s why we promote the idea of color consistency across all sample YouTube channel covers.
That’s what you get after watching Justin and Mike’s video. Their videos will help you strengthen your business and brand with the help of videos. If you’re a business owner or marketer looking to explore videos, we recommend subscribing to their YouTube channel.
This is the funniest thing about Primal Videos – CTA YouTube channel. Their outbound link points to a landing page where you can download their free video editing guide. But in exchange, you must submit your name and email address.
This is the best part of the process. With this CTA, these people can not only convert YouTube visitors into website visitors.
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They turn YouTube visitors into leads for their business. By collecting their email IDs, they can send emails and eventually turn you into one of their subscribers. This is what we call a funnel in marketing terms.
Now you can download this guide and use it to make videos faster. On the other hand, Primal Video’s brother can send emails and possibly turn you into a paying customer.
Josh Ryan is another platform-focused digital marketer. Justin Brown’s channel focuses on video marketing, while Josh’s channel focuses on Instagram marketing. All videos can help you become a better Instagram marketer.
If you want to learn more about Instagram marketing, check out our interview with Haris Aboobacker. This guy failed in 16 different businesses before starting his hugely successful digital marketing agency.
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Now let’s dive into Josh Ryan’s YouTube banner example and use it to create your own YouTube banner.
Like Justin Brown and Neil Patel, Josh’s channel is based on his own personal brand as a digital marketer. So he used his picture and name on the banner. According to the scientific research I mentioned earlier, people remember faces better than objects.
The next smart thing he did was put his name and occupation in the middle of the banner. It’s a subtle way of saying”
The left side of Josh’s banner is dedicated to explaining the amazing work he’s done on his Instagram profile in the past.
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These are the little dots that show social proof. Your brain will subconsciously accept these cues and judge Josh. you start thinking,
Our brains use these little bullet points to convince us that Josh Ryan really understands Instagram marketing.
You can clearly see that he has over 10,000 followers on his Instagram profile. This adds to his authority and makes him look like an expert in your eyes. This is another social proof that your subconscious brain thinks and acts.
We previously saw Justin Brown use lead magnets on his landing page. But there are many other links on his Youtube banner.
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But Josh only has the link in his YouTube banner. It links directly to one of its login pages.
While others have multiple links in their banners, Ryan, on the other hand, stays focused by adding a link to the banner.
This way, he can maintain a high conversion rate on his website. If you don’t understand conversion rates, this guide from Wordstream can help.
Salma Jaffri is a YouTube influencer focused on video marketing. One look at his YouTube channel art and you can tell he’s interested in youtube and video marketing.
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After reading some of his “About” sections and watching some of his videos, I discovered three important things about him:
Like all the examples we listed above, Salma Jaffri added her photo to her YouTube banner. Since his channel is powered by his personal brand, it’s useful to tag him as a YouTube coach.
In fact, all of his YouTube thumbnails are based on the purple theme, giving his channel a consistent theme. Again, you can see that color consistency plays a big role in another example of a YouTube channel cover.
When you watch the video, you will notice that one of the walls in the video is also painted purple. Talk about going a little further for consistency.
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Salma also called her YouTube banner “Be the Media.” We don’t know what it means, but it exists
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