How To Put Your Business On Google Maps For Free – With a 92% market share, Google is the leading search engine. The second and other services are not even close, so you need as much visibility as possible.
Not only do you need to appear in search results, but also on Google Maps. Search engines must display your information when available, including your address and map location. This makes your business more accessible to your customers.
How To Put Your Business On Google Maps For Free
You may be asking yourself, “How do I get my business to appear on Google Maps?” It’s easy, you have two options. Read on to learn how to get your business listed on Google Maps.
How To Add Google Map To Website
You can add your business directly to Google Maps without ever leaving it. Follow the steps below to get started.
You may be surprised to find that your business is already on Google Maps. To check, find your business on Google Maps. If it appears, it is already in the list.
If not, you won’t see any results. However, you can add missing places to Google Maps.
Click the prompt to add your details. Anyone can do this, so your business is probably already on the map without you knowing.
How To Get Your Business Listed On Google Maps
You will need to fill in the following information: name, address and category. We don’t need to tell you what to add to the first two, but we must remind you that the third is important.
By choosing the right category, your business can appear in relevant search results. For example, anyone nearby who searches for “restaurants near me” might see a food company.
When you click on the category field, a drop-down menu will appear with the most common categories. If you don’t see the best, start entering your industry. The result changes as you type, so you can choose the correct one.
By doing this yourself, your business will be visible to everyone on Google Maps. However, you won’t be able to rank on Google Maps without taking the next step.
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At the bottom of the Add Location tooltip is a link to claim this business. Click this button to tell Google that you own this location.
Listing your business allows you to update information as needed. In this way, you will be able to stay at the top of the search results and attract new customers.
This will allow you to add your details such as opening hours, phone number and website. They don’t have to be public, but they are for any business.
About 72% of Internet users search for companies online to find more information. 78% of these searches resulted in in-store purchases.
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You want these searchers to find you and get as many details about you as possible. This makes it more likely that they will visit your store.
As an owner, you also have the ability to respond to feedback on your listings. You can create promotional posts and even track your analytics. For example, you can see how many times customers have asked for directions to your business.
Google must first verify that the business you’re claiming is yours. Most companies will confirm by mail and send a postcard to your company address.
According to Google, it should arrive within 14 days. While waiting for it, do not change your details or request a new code.
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Do this within 30 days of receiving the code. It cannot be used after the expiration date, you need to apply and wait for a new one.
If you change the location, you will have to go through the procedure again. The code is only valid for the address specified in your request.
There are other ways to verify your business. However, they do not apply to everyone. Verification by phone, email, or Search Console is only available for businesses with a service area.
After verification, review your information and make final changes if possible. It may take several weeks for your data to be published to Google.
How To Get Listed On Google Maps
Google My Business (GMB) is a great tool for business owners. Allows you to add your business to Google. It will then appear in search results, Google Maps, and the Local 3-Pack feature.
Adding your business to Google listings can improve your visibility. Your customers are more likely to find you, and they can get your complete information in one convenient place, including location, address, phone number, hours of operation, and more.
This is enough to add your business to GMB. When you register your business with Google, you must list it as an option above.
Just follow the instructions in the link to get your business listed on Google. It also involves first searching for your business to see if it’s already listed, selecting the category you want, and adding the service.
How To Get Your Business To Appear On Google Maps
Next, you need to add the address of your company. Note that this is an address that customers should be able to visit, such as a store or office.
GMB will also ask you to find pins on the map to increase accuracy. Make sure this is also correct so that Google Maps can direct your customers to you.
On the next page, you can also specify additional service areas. Complete this information if you serve customers outside of your company.
If you don’t serve customers at your location, such as a company with a service area, remember to click “I provide goods and services to my customers” after entering the address. Then click Next to get a list of service areas.
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You must verify your business in the same way. Google will send you a postcard, after which you must enter the code in Google My Business. You can submit your request by clicking Confirm Now.
Once verified, your business will display its full details on Google Maps. Your customers will be able to request directions to your location, view photos, read or create reviews, and more.
As we said before, Google owns 92.04% of the search engine market. On the other hand, Bing only has 2.7% of the market. However, there’s always value in building awareness, especially if your target market is likely to use Bing as well.
You may also be shocked to learn that Bing powers 11% of US desktop searches. This equates to billions of searches per month.
How To Get Your Business On Google Maps (& Actually Get Found)
Bing Places is the equivalent of Google My Business. It also allows you to appear in local search results on search engines such as Bing Maps.
When you sign up for this service, if you’re already using GMB, you’ll have the option to import your business. By choosing this option, you will not need to fill in your company information again. You can edit the information at any time after importing.
It also saves your time as you will get instant confirmation. You don’t have to wait for the verification process to complete like you do with GMB.
The advantage of this option is that you don’t even need to manage it as carefully as Google My Business. If you make changes to GMB, you can sync them to reflect Bing Places.
The Gmb App Is Gone
If you choose to import, you can also sync your business data by checking the box next to it. You can also choose the synchronization interval – weekly, bi-weekly and monthly.
On the next page, make sure the Gmail account you use for work is displayed. Click Allow to proceed to the next page where you can select location groups to import.
You need to check some details on the next screen, but the process should only take about 3 minutes. Since it doesn’t take much time, there’s no reason not to use this option.
Once you’ve added your business to Google Maps, there’s still a lot of work to do. This is just the first step, if you want to continue using Google services, you need to qualify.
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Michael Brenner is a top content marketing and digital marketing executive, international keynote speaker, author of Bad People Suck and The Content Formula, and CEO and founder of the leading content marketing agency Marketing Insider Group. He has held senior positions in sales and marketing at global brands such as SAP and Nielsen, as well as successful startups. Today, Michael helps leading brands and startups build successful content marketing programs. Subscribe here for regular updates. It’s easier than you think, and you should prioritize your search on Google Search and Google Maps.
Google My Business is a tool that allows you to manage the display of your business in Google Search and on Maps. Contains useful information for your customers such as…
Yes, it’s 100% free. However, Google requires that you maintain personal contact with your customers during designated business hours. So if you’re 100% online, that’s my business
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